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MANAGER, COMMUNICATIONS (KARACHI, PAKISTAN)

 JOB DESCRIPTION

JOB CODE

HRD-PC/TD-346

JOB GRADE TITLE

Manager

REPORTING TO

Head of Communications

EMPLOYMENT TYPE

Full-time Contractual (close-ended)

LOCATION

Karachi, Pakistan.

JOB PURPOSE

The incumbent will lead a team that creates meaningful social media campaigns that partner with high-risk communities in Karachi to help reduce COVID-19 vaccine hesitancy and increase vaccine uptake.

RESPONSIBILITIES

·         Lead a team to create and sustain 6 online groups on various social media platforms with – local community members (men and women) in 3 high-risk districts of Karachi to increase COVID-19 vaccine confidence

·         Lead a team to develop context-specific user-generated campaigns on various social media platforms that will be curated and developed through community engagement (CE) activities

·         Create a social media strategy that amplifies community voices and content with the target audience to help erode covid-19 vaccine hesitancy and connects people to immunization camps

·         Coordinate with community engagement and vaccination team to ensure field team activities – both CE and immunization efforts occur smoothly

·         Train field workers on social media content creation and campaign development

·         Create an M&E plan to track social media engagement and how to use those indicators to drive better engagement in the online groups

·         Help design an online survey to determine baseline knowledge, attitudes, and behaviors of selected communities

·         Support any Government liaison efforts led by the vaccination team

·         Help support any IRB, research, manuscript, and other publication writing efforts

REQUIRED KNOWLEDGE, SKILLS & ABILITIES (KSA)

Required Qualification

·         Master's in Marketing and Communications

Required Experience

·         7-8 years of relevant communications experience.

Required Skills

·         Communication Skills

·         Taking Initiatives

·         Leadership Skills

·         Meeting Deadlines

·         Creativity

·         Stress Management

       Organizing and Planning

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